Wide range of budget friendly to relatively high end priced perfume brands. Rayhan, Armaf, French Avenue, Brandy, Lattafa just to mention a few. They also sell a 10ml of any brand you like, good for testing before you commit to the whole bottle.
HAYA EDP 100ML
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- Happy Pay
In stock
3–6 hours Lasting
Noticeable Scent trail
From 550+ wearer ratings
Haya suits someone who wants a bright, fruity-floral scent built around strawberry, champagne and white florals, with a warm amber-sandalwood base — an easy daytime scent for spring and summer wear.
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Main AccordsScent family: Citrus
- Citrus100% , strength 100 percent
- Fruity90% , strength 90 percent
- White floral89% , strength 89 percent
- Sweet80% , strength 80 percent
- Champagne63% , strength 63 percent
- Aldehydic56% , strength 56 percent
- Floral52% , strength 52 percent
- Amber49% , strength 49 percent
Fragrance Notes
The first impression, and usually the lightest part of the fragrance. These notes evaporate first, which is how a fragrance is built to open.
As well as the top notes fading, your nose adapts to a constant scent and stops registering it, while people nearby still smell it. Smell your wrist after leaving the room, or ask someone close.
The main body of the scent, emerging as the top notes fade. It shapes how the fragrance smells once it settles on skin.
As well as the top notes fading, your nose adapts to a constant scent and stops registering it, while people nearby still smell it. Smell your wrist after leaving the room, or ask someone close.
Heavier molecules that evaporate slowly, like woods, musk, amber and oud. They are there from the start, and they are what remains once the rest has faded.
As well as the top notes fading, your nose adapts to a constant scent and stops registering it, while people nearby still smell it. Smell your wrist after leaving the room, or ask someone close.
How It Wears
Rated by 550+ wearersBuilt on citrus, fruity and white floral. Wearers mostly rate it moderate with noticeable projection. Most reach for it during the day, mostly in warmer months.
Day or night
Mostly worn during the day.
Seasons
Product Details
Haya opens on juicy strawberry, sparkling champagne, tangerine, blood orange and rose, moving into a soft white-floral heart of gardenia, jasmine and vanilla orchid, before settling into a warm base of amber, sandalwood and chestnut. Fragrantica's community voting (552 longevity votes) puts it as moderate for just over half of wearers, with a further 12% calling it long-lasting.
What Does Haya Smell Like?
Haya is a 2022 Citrus fragrance from Lattafa. It opens on Strawberry, Champagne, Tangerine, Blood Orange and Rose — a bright, fizzy fruit-and-citrus start with a fruity-sweet edge rather than a sharp citrus bite. The heart brings Gardenia, Jasmine and Vanilla Orchid, a soft white-floral pairing sweetened by the vanilla orchid. The base is Amber, Sandalwood and Chestnut — warm and slightly woody, grounding the fruity-floral opening rather than turning it heavy.
Fragrantica's accord breakdown puts citrus at 100% strength, with fruity (90%) and white floral (89%) close behind, then sweet (80%), Champagne (63%), aldehydic (56%), floral (52%), amber (49%) and rose (47%) rounding it out. The overall effect reads as a bright, sparkling fruity-floral rather than a heavy gourmand.
How Does It Develop Through the Day?
The opening is bright and fizzy — strawberry, champagne and citrus lead for the first stretch of wear. The gardenia-jasmine-vanilla orchid heart follows, softening the fruit into a white-floral sweetness. It dries down into the amber-sandalwood-chestnut base, which warms the scent without weighing it down. Fragrantica voters lean toward daytime wear — 78% log it as a day scent against 22% for evening.
How Long Does It Last, and How Strong Is It?
Of 552 Fragrantica longevity votes, the largest group (54%) rate Haya's staying power as moderate, with a further 12% calling it long-lasting and 3% eternal; 31% find it weak or very weak. Sillage tracks similarly: of 538 votes, 61% describe its projection as moderate, 11% as strong, and 26% as more intimate and skin-close. Fragrantica community voting. See the full breakdown.
What Season Is It For?
Season votes favour the warmer half of the year — spring (39%) and summer (38%) together account for most of the vote, with autumn (14%) and winter (9%) well behind. It reads as a scent for daylight and mild-to-warm weather rather than deep winter.
Is It for Men or Women?
Lattafa markets Haya as a women's fragrance, and Fragrantica's gender voting agrees strongly — 91% female and a further 6% female-leaning of 558 votes, against 1% male and 2% unisex.
What Is It Similar To?
Fragrantica's community voting links Haya most closely to Viva la Juicy by Juicy Couture, suggesting the two share a similar fruity-floral shape. New to this style? If you enjoy Juicy Couture's Viva la Juicy, you'll recognise the shape here. Fragrantica voters who like Haya also gravitate toward Marshmallow Blush by Paris Corner, which FG carries in-store.
Who It's For
Haya suits someone who wants a bright, fruity-floral scent built around strawberry, champagne and white florals, with a warm amber-sandalwood base — an easy daytime scent for spring and summer wear.
FAQ
Is This Genuine Lattafa Stock?
Yes. Every bottle we sell is genuine, sealed stock, and you can smell it in store before you buy.
Is It Good Value?
75% of Fragrantica voters rate it good or great value (426 votes).
- Brand
- Lattafa
- Concentration
- Eau de Parfum
- Size
- 100ML
- Gender
- Women
- Scent family
- Citrus
- Longevity
- Moderate
- Season
- Warmer months
- Best for
- Daytime
- Barcode
- 6291108738504
FAQ
FAQ
Pay by card or EFT, or pay later in interest-free instalments with PayJustNow, Payflex or Happy Pay.
Google Reviews
4.9/ 5
What 2,670 People Say About FG Perfumes
Reviews on Google
This store reminds me of my days in Dubai. Prices are competitive and most probably the best I have found on the market. Amazing perfumes!
Shahed was very welcoming and friendly… He was knowledgeable about the perfumes and took the time to understand what I was looking for before recommending a fragrance that suited my preferences perfectly.
What a good find! A place where you can smell all the Dubai perfumes. Monique assisted us and she was very helpful. Will see you soon!
Customer service 10/10. Tamzyn helped me she was very nice energetic and helpful… when I heard the price I had to take it. So very affordable in my opinion.
The quality of the fragrances is outstanding. The oils and perfumes are impressive and has longevity… I will definitely be returning and recommending this shop to others.
He was very helpful and friendly as I did not have a clue of what I wanted to get for my mom… It smells very nice. I got compliments at work… I would recommend people to go here.
Lattafa Perfumes started in Dubai in 1980, and the family who founded it still runs the company. Its name comes from the Arabic words for kindness and pleasantness. Lattafa perfumes range from sweet gourmands to bold ouds, at prices well below designer brands.
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Frequently Asked Questions
Are Your Perfumes Authentic?
Are Your Perfumes Authentic?
Yes. We're the sole South African distributor for Khadlaj, Orientica, Mural de Ruitz, La Beauté, Brandy Designs, Al Badar and Ilham. We buy their perfumes from the brands themselves, and each bottle arrives sealed in its original box.
Can I Smell It Before Buying?
Can I Smell It Before Buying?
Yes. You can test any perfume in our shops before you buy, and take home a 5ml, 10ml or 18ml decant to try first.
Where Are Your Shops?
Where Are Your Shops?
Kenilworth: Shop A4, 81 Chichester Rd, Kenilworth, Cape Town.
Bellville: Shop B8, Access Park, 1 Van Riebeeck Rd, Stikland Industrial, Cape Town.
Our shops are open 7 days a week.
How Long Does Delivery Take?
How Long Does Delivery Take?
We dispatch most weekday orders placed before 14:00 the same day, and delivery across South Africa takes 3–5 working days to major cities and 3–7 working days to outlying areas. You'll get a tracking number by email as soon as your order ships.
How Much Is Delivery?
How Much Is Delivery?
Delivery is free on orders over R1,000 in South Africa. For smaller orders, delivery starts from R70, and checkout shows the fee for your address. To pay less, choose a Pudo locker at checkout and collect your parcel from a locker near you.
Can I Pay Later?
Can I Pay Later?
Yes. Choose PayJustNow, Payflex or Happy Pay at checkout and pay it off in instalments.
Can I Return a Perfume?
Can I Return a Perfume?
Yes. You have 14 days from delivery to return any unopened perfume in its original packaging, and your refund goes back to the card or account you paid with.